Do more together! #UpstateSCSTEM

Advisory Board Meeting Minutes

Advisory Board Meeting

October 3, 2019 | 12:00-1:30 p.m.


  1. Recap of July board meeting 12–12:15 p.m.
  2. Recap of September 19 general Collaborative meeting 12­:15–12:30 p.m.
    1. Group activity: strategic plan 12:30–1 p.m
  3. Closing 1–1:15 p.m.


John Tully, Shavada Lee, Joseph Cignarale, Michael Weeks, Tom Peters


  • STEM Linx is the area where the Collaborative is shifting its focus. Hannah is reaching out to marketing/consulting firms to get a website designed and a marketing strategy in place.
  • In deciding how the general Collaborative can be a working group, we can organize into committees who all work on one component of developing STEM Linx. Maybe the committees are centered around the strategic plan: workforce development, community opportunity, educator resources.
  • Who are we marketing to? Who is our audience? Identify the first contributors to the site and who the consumers will be.
  • How do we fund the creation of STEM Linx? How do we generate content?
  • What opportunities can we put on the site that are happening outside of iMAGINE? What can parents/students/teachers get involved in the other 364 days of the year?
  • How do we make STEM Linx tangible? How do we get the community to rally around it and want to be featured on it? Maybe we send a weekly newsletter about STEM events happening in the Upstate.
  • What makes the Collaborative different? As in, why should people go to the Collaborative to post something on STEM Linx. Because we are the binder between nonprofits, businesses, and schools. We are the place people will want to come for a well-designed advertisement about their event that has the “bells and whistles.”
  • Fill a gap. Is there anything else in the community like STEM Linx? Answer is no. So, we build it.
  • Part of the need for STEM Linx is for it to be a dataset for local economic development that says, “Hey, the Upstate is a STEM-friendly area that businesses should move to.”
  • Have a STEM Linx booth at iMAGINE this year to get the word out.
  • For the next advisory board meeting: focus on a detailed part of STEM Linx and ask board members to bring a colleague who can help with that part, e.g., contributors, social media, website design, etc.

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